Kelly Groves is the visionary founder of The Small Business Hub, a strategic growth platform dedicated to transforming the way businesses grow, scale, and succeed.

With more than a decade of experience across business development, strategic planning, marketing, and operations, Kelly is recognised for delivering high-impact, commercially focused strategies that create measurable and sustainable growth. Her work sits at the intersection of strategic clarity, consumer psychology, and operational excellence—helping business owners build with confidence, purpose, and long-term scalability.

Known for her direct, no-fluff approach, Kelly works with ambitious founders and leadership teams to cut through complexity and focus on what truly drives results.

Through The Small Business Hub, she provides businesses with the systems, strategy, and support required to not only grow successfully, but to build operations designed to last.

More than a strategist, Kelly is an ecosystem builder.

She is leading a movement of ambitious, forward-thinking businesses committed to doing things differently without burnout, compromise, or outdated approaches to growth.

Whether facilitating high-level strategic conversations, mentoring business owners, or designing scalable operational frameworks behind the scenes, Kelly’s work is driven by one core mission:

to redefine what sustainable business success looks like—and ensure businesses are strategically equipped to achieve it.