Kelly Groves is a highly regarded business strategist dedicated to elevating female entrepreneurs to new levels of success.

Drawing on over a decade of experience in business development, strategic planning, and business innovation, she equips women in business with the mindset, systems, and strategies they need to build sustainable, profitable businesses—without the stress or burnout.

Obsessed with consumer trends and human behaviour, Kelly brings a unique ability to craft tailored, forward-thinking strategies that create a distinct competitive edge. Her work is grounded in future-proofing businesses while empowering women to scale with clarity, confidence, and lasting impact.

Kelly's passion lies in supporting ambitious women to bring their boldest visions to life through strategic planning and execution. With a focus on clarity and purpose, she helps clients unlock their potential and achieve tangible, measurable outcomes that drive real business growth.

The Small Business Hub mission is simple; to transform the way women succeed in business, positioning it as a driving force behind a new era of women reshaping the business landscape.

By sparking innovation and transformative success through strategic business planning, marketing and operational support, The Small Business Hub is dedicated to pioneering community over competition, supporting women in business through connection, education, and personal development, sparking a new era of entrepreneurs to reach unprecedented levels of success.